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| September 2006 Issue | |||||||||||||||||
Dear Valued Affiliate,
Summer is over, but sales are still
hot. Most affiliates are seeing a bump in referrals due to our new
25%
OFF Summer campaign. Have you integrated your 1&1 tracking link or
banner into you emails or website? Now is a great time, don't wait.
This quarter's
Affiliate eNews will show you how to build traffic to the pages which
advertise your 1&1 link/banner using link building strategies. New
resources and freebies have been added to help you even more. Keep
your eyes open
for new messages from our Affiliate Team, and don't miss out on your
chance to win 2 Free webcams!
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In this Issue:
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| NEWS | |||||||||||||||||
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September
Affiliate Contest! Win two Webcams from Logitech!
Any Affiliate who makes more than ten (10) sales in the month of September
will receive two (2) FREE Logitech webcams.Get a head start in this contest, start using tips from this eNew as well as from August's Affiliate eTips and July's eTips to secure your two web cams. Many affiliates have already reached the ten sales and will receive two webcams. You can too! Now would be a great time to get your friends, family and site visitors to use your 1&1 link to buy domains or hosting. |
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Spotlight Article
Note from Online Marketing Director, Joshua Sloan: Building links to your
pages containing 1&1 affiliate links can and will help build traffic
and improve search engine rankings for these pages - more traffic equals
more clicks
on your 1&1 link, and this means more commissions. My favorite 2
link building ideas...the sites which link to your competition's site
may be
good to target for link requests, and if you can't be on the top 2 pages
of Google for a search term, it would be good to try and get a link
from
a page that is. ;-) The following Spotlight article will point you to
additional Do's and Don'ts and has much to say about the right way to
build incoming links to your site.
101 Ways to Build Link Popularity in 2006 Link Building... Time-intensive. Frustrating. Sometimes confusing. Yet Unavoidable. Because ultimately, it's still the trump card for higher rankings. Many of us have been hoping that it would go away. In Brett Tabke's 5/18 Robots.txt entry, he echoed a sentiment that many, many webmasters hold on to as a hope: What happens to all those Wavers that think Getting Links = SEO when that majority of the Google algo is devalued in various ways? Wavers built their fortunes on "links=seo". When that goes away, the Wavers have zero to hold on to. The pertinent questions: 1. Will link building still be very important for rankings in the
medium term? The answers: 1. Sorry, but link building is still going to be the SEO trump card
for the foreseeable future. What will happen to the way search algorithms score links is already happening. The Google algo has become much more elegant and advanced, devaluing staggering amount of links that shouldn't count, and placing more emphasis on trusted links. And the trust and juice given by those links is then verified by elements like user data, domain age, and other relatively hard-to-spoof factors. But please, don't fool yourself. Links that should count are still the key to rankings (in Google, at least — and MSN and Yahoo! are only a few short years behind). In that spirit, Aaron and I have created our 101 Ways to Build (and Not Build) Links in 2006. (Yeah, it just so happened that there were exactly 101!) Oh, and mad props to our inspiration, 131 Legitimate Link Building Strategies, one of the original authority documents on link building. It was just getting a bit rusty, that's all ("Host your own Web Ring"?). Anyway, enjoy the update. It's guaranteed to be accurate until January 1, 2007. ;-) |
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eMarketing News & Events
News: Events: Wednesday, September 20, 2006 Wednesday, September 20, 2006 Monday, September 25, 2006 November 6-8, 2006 November 14-17, 2006 *A 1&1 Affiliate Team Leader will be there. If you go, let's meet! |
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Ad Creatives
Coming Soon! Due to requests by 1&1 Affiliates, we will soon allow
you to place a 'Domain Checker' tool on your website. You should check the 'Links and Banners' section to add this interactive tool to your site. Did you know? |
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Secrets of Success
In this section we explore questions and ideas from 1&1 affiliates like you. Since the last Affiliate eNews, a few questions have come up: Q: Can I use the 1&1 Website Builder to make an
Affiliate website or landing pages? Q: Do you have news content that I can use in my news
section on my website or pages? |
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Tool Tips
Tools in this edition of 1&1 Affiliate eNews are completely FREE! Link Popularity Check Search Engine Marketing Tools Previous Tool Tips: Create a Googlerankings account Free website templates Free pdf maker (great for making newsletters or ebooks that you can
imbed your affiliate link into) Favicon Generator - Brand your site! |
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Web Resources
Add these goodies to your web favorites! This section will feature useful sites and freebies for site owners and 1&1 affiliates. Make sure you take advantage of the free magazine subscriptions and
other give aways. Free Trial! Revenue Magazine (for serious affiliates) Free Trial! 6 Month Practical Ecommerce Magazine James Martell's Affiliate Marketers Handbook 2006
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Thanks for reading this edition of the Quarterly 1&1 Affiliate eNews! We
want to provide you with valuable tips and tricks to earn as much as
possible. |
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